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Google Analytics vs Independent Analytics: catalog facts
Google AnalyticsIndependent Analytics
Free

Free of charge with a Google account.

Freemium

Free version available; paid plans add further reports and features.

Web Web, Self-hosted
  • Free of charge
  • Covers both websites and apps
  • Runs inside WordPress with no external dashboard
  • Simple reports for pages, referrers, geography and devices
  • Data is processed by Google
  • Consent requirements can leave gaps in reported traffic
  • Works only with WordPress sites
  • Several reports require a paid plan
Web application, Hosted service Self-hosted
Closed source Closed source
License not stated License not stated
Account needed Not stated if an account is needed
Needs internet Not stated if it works offline

Checked October 2, 2026

Checked October 2, 2026

Catalog facts only. Anything “not stated” is unconfirmed. Check full listings for details.