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Insightly vs Keap: catalog facts
Insightly	Keap
Paid Paid subscription with a free trial that needs no credit card.	Paid Subscription plans; see Keap's pricing page for current rates.
Web	Web
CRM, marketing, support and automation from one vendor Automatic lead scoring and follow-ups	CRM, email and text marketing in one place Built-in appointment booking and invoicing
Hosted only, with no self-hosted option Marketing and support features are separate products	Hosted service only Aimed at small businesses rather than large sales teams
Hosted service	Hosted service
Closed source	Closed source
License not stated	License not stated
Account needed	Account needed
Not stated if it works offline	Not stated if it works offline
Official website Full listing and sources Checked October 2, 2026	Official website Full listing and sources Checked October 2, 2026

Catalog facts only. Anything “not stated” is unconfirmed. Check full listings for details.