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Umami vs Google Analytics: catalog facts
UmamiGoogle Analytics
Freemium

Self-hosting is free under the MIT licence; Umami Cloud is a hosted option.

Free

Free of charge with a Google account.

Web, Self-hosted Web
  • No cookies needed for tracking
  • Large, active open-source project
  • Free of charge
  • Covers both websites and apps
  • Self-hosting requires a PostgreSQL database
  • Default admin password must be changed after install
  • Data is processed by Google
  • Consent requirements can leave gaps in reported traffic
Self-hosted, Hosted service Web application, Hosted service
Open source Closed source
License: MIT License not stated
Not stated if an account is needed Account needed
Not stated if it works offline Needs internet

Checked October 2, 2026

Checked October 2, 2026

Catalog facts only. Anything “not stated” is unconfirmed. Check full listings for details.