AdBlock
A browser extension that blocks ads, pop-ups and third-party trackers, with a paid Premium tier.
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About AdBlock
AdBlock is a browser extension that stops ads from loading, including pop-ups, banners and video ads on sites such as YouTube, Facebook and Twitch. It also blocks third-party trackers, which can speed up page loads and reduce memory use.
By default it allows Acceptable Ads, non-intrusive ads meant to support websites, which you can choose to disable. AdBlock Premium is a paid upgrade that adds extras such as blocking cookie banners.
Strengths
- Blocks pop-ups, banners and video ads
- Blocks third-party trackers
- Simple to install and use
Limitations
- Allows Acceptable Ads by default
- Cookie banner blocking requires the paid Premium tier
Details
- Pricing
- FreemiumFree extension; AdBlock Premium adds paid features such as cookie banner blocking.
- License
- Proprietary
- Developer
- AdBlock
- Platforms
- Browser extension
- How it runs
- Browser extension
- Account
- Not required
- Best suited for
- People who want a simple ad blocker without configuration
- Categories
- Browser tools, Privacy tools
- Last verified
- Added
- Provenance
- Facts checked against the developer's own pages and store listings, 1 sources on file.
Alternatives to AdBlock
Compare allSoftware that can replace AdBlock for an important use case, and what changes if you switch.
uBlock Origin
A free, open-source content blocker for browsers that blocks ads, trackers and malware domains with a small footprint.
uBlock Origin is free and open source under GPL-3.0 with no paid tier, but it is leaving the Chrome Web Store and Edge with the Manifest V2 deprecation.
Adblock Plus
An ad-blocking browser extension with customizable filter lists for Chrome, Firefox, Edge, Opera and Safari.
Adblock Plus is open source under the GPL, offers customizable filter lists and a Safari version for iOS, and has no paid Premium tier listed.
uBlock Origin Lite
A Manifest V3 content blocker from the uBlock Origin project that filters ads and trackers.
uBlock Origin Lite works under Manifest V3 without broad site permissions and is free, but it offers fewer filtering options than the full uBlock Origin.
AdGuard Browser Extension
A browser extension that blocks ads, pop-ups and trackers, with cosmetic filtering of page elements.
AdGuard Browser Extension is free and open source under GPL-3.0, adds cosmetic filtering of leftover page elements, and runs in Chrome, Firefox, Edge, Opera and Yandex Browser.
Ghostery
Ad and tracker blocker that shows what each page was trying to load.
Ghostery is open source under MPL-2.0, names the trackers on each page and blocks cookie consent dialogs, though extras like private search need an account or subscription.
Malwarebytes Browser Guard
A free browser extension from Malwarebytes that blocks malicious sites, scams, trackers and unwanted ads.
Malwarebytes Browser Guard is free and adds scam and malicious site blocking, but documents fewer filter customisation options than dedicated content blockers.
AdNauseam
A browser extension built on uBlock Origin that blocks ads and quietly clicks them to pollute tracking profiles.
AdNauseam builds on uBlock Origin and also clicks ads in the background to confuse trackers, and Chromium browsers other than Edge need a manual install.
AdGuard Ad Blocker
System-wide ad and tracker blocker apps for Windows, macOS, Android and iOS with DNS filtering.
AdGuard Ad Blocker moves filtering from a browser extension to system-wide apps for Windows, macOS, Android and iOS, covering ads in other apps as well.
AdBlock as an alternative
Listings that name AdBlock as an alternative.
I still don't care about cookies
A community fork of the I don't care about cookies extension that removes cookie consent banners.
AdBlock is closed source and only blocks cookie banners in its paid Premium tier, alongside ads and third-party trackers.
Similar software
Related functionality, not necessarily a direct replacement.
Privacy Badger
Learns and blocks trackers by watching their behaviour across sites.
Disconnect
Tracker-blocking privacy software that stops invisible trackers and shows which sites follow you online.
Privoxy
A non-caching web proxy that filters HTTP headers and page content to remove ads and trackers.
NoScript Security Suite
Blocks scripts and active content except on sites you trust.
