Alternatives to Google Forms

Google's free online builder for forms, quizzes and surveys, with responses collected into Sheets. The listings below can replace it for an important use case. Each note says what changes if you switch.

The original

  • Google Forms

    Google's free online builder for forms, quizzes and surveys, with responses collected into Sheets.

    FreeProprietaryWeb

Replacements

Listings that take over the same core job as Google Forms.

  • Typeform

    An online form and survey builder that asks questions conversationally and adds AI automation for follow-ups.

    FreemiumProprietaryWeb

    Typeform replaces plain forms with conversational ones, custom branding and video or audio answers, but advanced features are tied to paid plans rather than being free.

  • Tally

    An online form builder that works like a text document, with unlimited forms and submissions for free.

    FreemiumProprietaryWeb

    Tally offers unlimited free forms and submissions with a document-style editor, hosted in Europe without cookie tracking and usable without an account to start.

  • Jotform

    A drag-and-drop online form builder with templates, payment collection and integrations with business apps.

    FreemiumProprietaryWeb

    Jotform adds a drag-and-drop builder, payment collection and over 150 integrations, but it is freemium rather than free and does not feed Google Sheets by default.

  • Cognito Forms

    An online form builder with calculations, payments, e-signatures and approval workflows.

    FreemiumProprietaryWeb

    Cognito Forms adds calculations, payments, e-signatures and approval workflows, but it is more complex than a simple survey tool and some features are paid.

  • Formbricks

    Self-hostable survey and in-app feedback platform.

    Formbricks is open source and self-hostable, keeping responses on your own infrastructure and adding in-app targeting, though self-hosting needs Postgres and supporting services.

Also worth comparing

These listings name Google Forms as their own alternative, so the relationship runs both ways.

  • Fillout

    An online builder for forms, surveys and quizzes that sends responses to the tools you use.

    FreemiumProprietaryWeb

    Google Forms is free and sends responses into Google Sheets, but it needs a Google account and offers fewer design and logic options than Fillout.

Similar software

Related functionality, not a direct replacement.