Alternatives to HubSpot CRM
Web-based CRM with a free tier for managing contacts, deals and sales pipelines. Notes say what changes if you switch.
The original
HubSpot CRM
Web-based CRM with a free tier for managing contacts, deals and sales pipelines.
23 alternatives
Most similar to HubSpot CRM first.
Zoho CRM
Hosted customer relationship management software for tracking leads, pipelines and deals.
Zoho CRM is a hosted freemium CRM with over 1,200 integrations and sales automation, keeping data on Zoho servers and taking time to configure.
Pipedrive
A hosted sales CRM for tracking leads and deals through a visual pipeline.
Pipedrive is a hosted, pipeline-focused sales CRM with automation and over 500 integrations, but it has no free plan after the trial.
Twenty
An open-source CRM you can self-host or use as a hosted service, with customisable records.
Twenty is an AGPL open-source CRM you can self-host or use hosted, with a customisable data model, aimed at technical teams.
Capsule CRM
Online CRM for managing contacts, sales pipelines and tasks, aimed at small businesses.
Capsule CRM is a freemium hosted CRM for small businesses, with mobile apps and integrations with Xero and QuickBooks.
Attio
A flexible CRM for revenue teams with workflow automation and built-in AI agents.
Attio is a freemium hosted CRM with workflow automation, AI agents that update records, and mobile apps.
Close
Sales CRM with built-in calling, email, SMS, pipeline management and an AI sales agent.
EspoCRM
An open-source web CRM for managing contacts, sales, support and marketing, self-hosted or cloud.
EspoCRM is an open-source CRM with customizable entities and an API, available self-hosted or in the cloud, with some extensions costing extra.
folk
A CRM for small sales teams covering contacts, deal pipelines, outreach campaigns and AI assistants.
Insightly
A hosted CRM with marketing automation, support ticketing and workflow automation for growing companies.
Nutshell
CRM and email marketing software for small business sales teams.
Streak
A CRM that runs inside Gmail for managing sales pipelines and customer relationships.
Salesforce
Cloud CRM platform for sales, service and marketing, with AI agents and unified customer data.
Salesforce is a paid, highly customizable cloud CRM for sales, service and marketing, large and complex for small teams.
SuiteCRM
An open-source CRM for sales, marketing and customer service that you can self-host.
SuiteCRM is a free, open-source CRM covering sales, marketing and support that you self-host, which requires server administration.
Keap
CRM and marketing automation platform for small businesses, with email, texting, invoicing and scheduling.
Copper
A CRM for service businesses that works inside Gmail and Google Calendar.
Krayin CRM
An open-source, self-hosted CRM built on Laravel and Vue.js for managing leads, customers and sales.
Django-CRM
A self-hosted open-source CRM with task management, email marketing and sales analytics, built on Django.
Daylite
A CRM and project management app for small businesses on Mac, iPhone and iPad.
Mautic
Open-source marketing automation software for email campaigns, landing pages and lead management.
Relaticle
An open-source, self-hosted CRM with a built-in AI assistant and an MCP server for agents.
Yesware
A sales engagement add-on for Gmail and Outlook with email tracking, templates and automated outreach.
PandaDoc
A web platform for creating, approving, tracking and e-signing proposals, quotes and other business documents.
Dittofeed
An open-source customer engagement platform for automated email, SMS, push, WhatsApp and Slack messages.
